Vice President, Global Brand Creative

Your Opportunity at ARC’TERYX:

As Vice President (VP), Global Brand Creative, you will set the global benchmark for what Arc'teryx brand creative looks, feels, and sounds like — leading the team that brings our brand to life across every consumer touchpoint.

This leader owns the creative vision and execution behind our most important brand initiatives, translating brand strategy into work that is unmistakably Arc'teryx: elevated, authentic, and built for the outdoors we serve. You'll drive the creative standards, systems, and talent required to scale brand excellence globally, while ensuring creative shows up cohesively across campaigns, product storytelling, retail, digital, and partner channels.

This is a high-impact leadership role combining creative excellence, brand stewardship, and organizational leadership. You'll report to SVP, Global Brand Marketing and partner closely with Marketing, Digital, Retail, and Product to ensure creative execution is connected to commercial and brand outcomes.

Ideally this role is based out of our North Vancouver office.

Meet Your Team:

The Brand Creative team is hands on and iterative; building creative with the same passion embodied in our product creation. Art Directors, Designers, Copywriters, Photographers, Filmmakers, Architects, and Craftspeople represent a wide spectrum of skills to be deployed. The team is comfortable behind the pen and on an exposed ridgeline.

If you were the VP, Global Brand Creative now, here are some of the core activities you would be doing:

• Setting the creative vision for the brand, reflecting our distinct brand ethos and creative identity, establishing the global benchmark for how Arc'teryx comes to life across all consumer touchpoints.  Leading and inspiring our in-house brand creative team and aligning the team around shared objectives.
• Overseeing the evolution of our brand's visual identity, ensuring creative work consistently represents our values and maintains the integrity of that identity across all initiatives and campaigns
• Developing disruptive, cut-through and highly relevant global brand campaigns and 360 initiatives that bring the brand to life in a deeply authentic manner, for a diverse range of consumers.
• Championing executive-level creative strategy encompassing brand, and product storytelling, building conviction and inspiring key stakeholders at key brand and business milestones.
• Owning the in-house creative production pipeline — photography, film, and digital content — from concept through delivery, ensuring output is both craft-driven and efficient at scale
  Driving the continual evolution of the brand’s content and operating system to keep pace with consumer behavior, digital developments. Partnering with operational peers to build a robust global x regional creative and content model to support local consumer needs.
• Building a culture of belonging within the brand creative function, embedding Arc'teryx values into every aspect of brand strategy
• Establishing a collaborative operating rhythm within the Brand Leadership team and cross-functionally across the company with channel, regional and functional leaders
• Defining, refining, and measuring the success of creative campaigns in lockstep with brand strategy, connecting creative excellence to brand health and commercial outcomes

Here are some of the things you could be working on in the future:

• Pioneering the use of AI and emerging creative technologies to accelerate content production while elevating craft and storytelling quality
• Expanding the creative function's remit into new formats and platforms as guest engagement shifts — immersive, experiential, and emerging digital channels

Are you our next VP, Global Brand Creative?

• You have a degree in Communications, Marketing, or a related field, and 15+ years of experience in a communications or creative leadership role within a fast-paced, results-driven environment
• You have a strong portfolio demonstrating creative leadership across global brand campaigns, art direction, and visual storytelling
• You have a deep respect for the outdoor and mountain environment and culture
• You have led global and regional creative teams in supporting a DTC oriented business
• You have extensive knowledge of Adobe Creative Suite and associated design tools, with strong depth of experience across art direction, photography, film, graphic design, architecture, and digital UX
• You set a clear vision, align your team around common objectives, and foster commitment to deliver
• You are an inspiring leader who keeps your team focused and motivated, while removing barriers and seeking clarity
• You have excellent interpersonal skills, facilitation, and diplomacy, with the ability to work collaboratively across all levels of stakeholders
• You bring sound judgment to prioritizing competing demands across a complex, fast-moving creative organization
• You are proactive in identifying root causes and developing solutions, remaining flexible and adaptable in the face of ambiguity
• You balance autonomy and collaboration, and know when each is needed
• You inspire breakthrough thinking and continuous improvement, seeking the best — not always the easiest — solutions, with unwavering commitment
• Your passion for your work is paralleled by your passion for getting outside and living it

Compensation:

The salary range for this role is USD$224,000 - USD$336,000 

Total Rewards

Most new team members join between the start and midpoint of the range, where you can contribute right away while continuing to grow your craft, your collaborations, and your impact at Arc’teryx. This range reflects market alignment and the scope of the role. Individual pay is determined by your skills, experience, and level of responsibility.

We’re committed to fair, equitable, and competitive pay, reviewed regularly to ensure internal alignment and market relevance. Transparency is part of how we follow through on our commitments and how we honour the value you bring to our team.

In addition to base pay, Arc’teryx supports people through benefits designed to sustain both work and life:

• Health & wellbeing - Extended health, dental, and vision coverage, including mental health support, fertility benefits, gender-affirming care and a 24/7 Employee Assistance Program (EAP).
• Financial wellbeing - RRSP matching and eligibility for Arc'teryx Annual Incentive Plan and access to Employee Stock Purchase program (ESPP) where applicable.
• Time & Flexibility - Paid time off, wellness time, and No Wasted Day program (dedicated paid days to get outside & explore).
• Family support - Parental leave top-up and a nesting period for new parents.
• Growth, community & gear - Professional development opportunities, Arc'teryx Academies (outdoor skill-building events), Employee Belonging Councils, and access to employee discounts and Pro Deals (exclusive discounted pricing on gear).

   *Eligibility for certain programs may vary by role.

Equal Opportunity

Arc’teryx is committed to actively creating and fostering a culture of inclusivity where voices are heard, people are seen, and values are respected. We care about the uniqueness of our applicants, employees, and guests, and we do so in a safe space fueled by curiosity and acceptance. 

Creating an inclusive workplace is connected to our core value Do Right while also having the added benefit of helping make our business better. We believe inclusion helps us to create a healthier, happier workplace, drive creativity and innovation, and reflect the communities where we operate.  

All applicants, employees, and guests can expect equality of opportunity and fair treatment in alignment with our values.

Leave it Better

We believe that the mountains transform us, that how we adventure matters, and that there’s always a better way. 

Join us in creating positive change in ourselves, our communities, and the world. 

Live it. Get out there - the mountains make us better 
Disruptive evolution. In pursuit of better. Always. 
Commit. We set bold objectives and see them through.