EXECUTIVE N - WOOD FINISHES

Business objectives

·         Assist the dealer network in driving sales value and volume for Wood Coatings  

·         Generate demand for wood coatings by means of organizing activations, samplings and trainings to stakeholders like contractors, applicators etc.

·         Expand the network for wood coatings through integration with retail, projects and services team by means of sharing of leads

·         Drive growth by targeting and engaging with certain specific stakeholders who deal exclusively with Wood coatings like furniture manufacturers

Stakeholder Management

·         Conduct shop meets on new wood coatings to promote growth in the market

·         Drive sales by engaging with contractors and architects by means of product trainings and activations

·         Ensure effective implementation of various promotional schemes and displays for all stakeholders like contractors, dealers etc.   

·         Resolve dealer and consumer complaints with respect to wood-coatings and ensure closure within benchmark timelines

Market Intelligence

·         Assist Marketing function in conducting product trials and building inferences on Asian Paints product strength vis-à-vis products in market.

·         Devise ways in which the product strengths can be communicated to the consumers and influencers

Essential

·         Graduate Degree in any stream (BA/B.Sc/B.Com/BBA/BBM/BMS)

·         Minimum of 50% marks throughout education without any backlogs 

·         Graduation must be through a full-time course

·         Applicants with an Engineering background (B.Tech/B.E./Diploma/B.Pharma) will not be considered

Desired

·         Candidates with MBA/PGDM in Sales and Marketing