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Assistant Manager Brand Partnerships

On-site Shanghai, China

Support the successful execution of Global Collaboration and Statement collections within GCA by coordinating cross-functional processes from seasonal planning through market launch.

Ensure local/global collaboration concepts, product assortments, and launch guidelines are accurately translated into local execution across Retail, eCom, Marketing, Planning and Country Teams to deliver a premium consumer experience and support commercial objectives.

Key Responsibilities
Seasonal Planning & Coordination
•    Support seasonal collaboration and Statement collection planning processes for GCA markets.
•    Coordinate communication between Global Business Units and GCA cross-functional teams on seasonal product launches.
•    Maintain seasonal assortment information, launch calendars and key milestone tracking.
•    Consolidate market feedback, commercial inputs and product requests from GCA stakeholders for Global teams.
•    Support sample ordering and showroom preparation activities for seasonal reviews and sell-in sessions.
•    Work with CCS on in-house energy projects.

Product Launch Execution
•    Coordinate execution of Global collaboration launches across Retail and eCommerce channels.
•    Ensure product data, launch information, pricing and allocation details are accurately shared with relevant stakeholders.
•    Track launch readiness and follow up on key deliverables with Planning, Marketing, Retail, eCom and Operations teams.
•    Support implementation of launch guidelines to ensure premium and consistent brand presentation across markets.
•    Assist in monitoring launch performance and collect post-launch feedback.

Business Tracking & Reporting
•    Consolidate sell-through and business performance reports for collaboration collections.
•    Support seasonal forecasting and performance tracking through data collection and analysis.
•    Prepare regular reports and business updates for local and global stakeholders.
•    Monitor product availability and highlight potential risks or opportunities during the season.
•    Support the review of launch results and maintain historical performance records.

Systems & Process Management
•    Maintain product information and seasonal records across internal systems and tools.
•    Ensure accuracy of assortment files, launch trackers and related documentation.
•    Support product setup, pricing records and system administration activities where required.
•    Manage seasonal archives, sample inventories and collaboration-related documentation.
•    Continuously improve process efficiency and data quality.

Cross-Functional Collaboration
•    Act as a key coordinator between Global Business Units and GCA functions.
•    Work closely with Retail, eCommerce, Marketing, Demand Planning, Finance and Operations teams to support launch execution.
•    Facilitate information sharing and follow-up actions across stakeholders.
•    Support ad-hoc projects and business initiatives related to collaborations and Statement business.

KPI's
•    Launch execution accuracy and on-time delivery
•    Product setup and data accuracy
•    Seasonal reporting quality and timeliness
•    Sample management accuracy
•    Sell-through tracking completion
•    Stakeholder satisfaction and cross-functional collaboration effectiveness

Key Relationships
•    Global Business Unit
•    GCA Brand Marketing
•    GCA Retail Marketing
•    GCA eCommerce
•    GCA Planning
•    GCA Demand Planning
•    GCA Finance
•    GCA Operations
•    Country Commercial Teams

Knowledge, Skills and Abilities
•    Strong project coordination and execution skills
•    Excellent organizational skills and attention to detail
•    Good analytical capability with proficiency in Excel and reporting tools
•    Strong communication and stakeholder management skills
•    Ability to manage multiple projects and deadlines simultaneously
•    Collaborative mindset and proactive working style

Requisite Education and Experience / Minimum Qualifications
•    2-4 years of experience in Merchandising, Buying, Product Operations, Category Management or Brand Operations
•    Experience within sporting goods, fashion, retail or consumer products industry preferred
•    Familiarity with Retail and eCommerce business operations
•    Strong Excel and PowerPoint skills
•    Fluent in English and Mandarin
•    Bachelor's degree or equivalent professional experience

Source: the employer's careers page. Last checked 2026-11-05. Posted 2026-11-05.

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